
Investing in Canmore (Part 1) - A Smart Bet for Short-Term Rental Investments
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PART 1 - Investing in Canmore:
Why Our Little Mountain Town Is a Smart Bet for Short-Term Rentals
Canmore is no longer a well-kept secret.
Tucked just outside the gates of Banff National Park, our once-sleepy and quiet mountain town has become one of the most attractive destinations for short-term rental (STR) investors in North America. With stunning year-round scenery, world class hiking and skiing, an upscale tourism base, limited land availability, and favorable regulations (unlike Banff), Canmore checks nearly every box for savvy real estate buyers looking for both lifestyle and return.
At Hydeaway Stay, we’ve seen firsthand how the Canmore market has evolved — and why it continues to offer exceptional opportunities for investors. In this first part of our three-part series, we’ll break down what makes Canmore so compelling, what’s driving demand, and why supply will remain structurally constrained for years to come. Please make sure to look at our other blog series for an in-depth look at the activities, scenery and beauty of our home town!
In Part 2 we’ll dig into the #s: how many STRs are there, what’s occupancy look like, what have real estate prices done, seasonality, what are Canmore’s ADRs like, are STRs good inflation hedges, current cap rates and lots more of the fun stuff!
1. Year-Round Demand from a Global Audience
Unlike many mountain towns that rely on a single season, Canmore draws visitors 12 months a year:
- Winter: World-class skiing, snowboarding, cross country skiing and other amazing winter events. Canmore has 4 world class ski resorts under an hour away, one of the world’s top cross country skiing destinations in town and is only 15mins from Banff and under an hour away from the scenic Lake Louise.
- Spring & Summer: By far the peak season, and for a reason with some of the world’s best hiking, biking, golf, wildlife viewing, sightseeing and nearby access to both Banff National Park and Kananaskis Provincial Park
- Fall: Larch hikes, quiet escapes, natural hot springs, nordic spas, fewer crowds and shoulder-season pricing
- Events & Culture: Canmore Folk Fest, Banff Film Festival, and plenty of international sporting and culinary events
Thanks to the global tourism pull of Banff, more than 4 million annual visitors pass through the region — many of whom stay in Canmore due to limited accommodations, higher prices and stricter accommodation rules in Banff proper.
✈️ Easy Access: 75 Minutes from a World-Class Airport
Canmore’s accessibility is a key part of its appeal. The town sits just a 75-minute drive from Calgary International Airport (YYC) — Canada’s fourth-busiest airport, with direct flights to 100+ destinations across 20 countries.
In 2024, YYC welcomed a record 18.9 million passengers, connecting visitors from the U.S., Europe, and Asia directly to the Rockies. For STR owners, that means consistent demand from a global audience — with fewer transportation hurdles. And oh by the way there is an airport to Canmore and Banff high speed rail line proposed... stay tuned on that! Or call us to get the inside scoop - the stuff you wont find in the press!
2. Limited Supply — and Growing Barriers to Entry
While demand continues to rise, supply is tightly constrained by both nature and regulation, think of Canmore as an island within the Rocky Mountains:
- No urban sprawl: Canmore is boxed in by parkland and rugged mountains
- Zoning laws: Only select buildings (mostly in Tourist zones) allow short-term rentals
- Strict permitting: New builds face years of approvals and limits on short-term use
- High land costs: Increasing prices preserve exclusivity and limit overdevelopment
This dynamic — strong demand, limited supply — helps ensure high occupancy and strong Average Daily Rates (“ADRs”) for short-term rental owners.
📈 Macro Tailwinds: Alberta’s Growth Is Just Getting Started
Canmore also benefits from Alberta’s strong demographic tailwinds. The province’s population is expected to grow by more than 1.4% annually, reaching over 6.4 million people by 2046. Calgary on the other hand could double over the next decade from ~1.5mm people to almost 3mm according to some estimates. Most of this growth will come from international and inter-Canadian migration — boosting tourism, labor force, and long-term housing demand across the region.
Canmore sits at the intersection of this growth and desirability — a scenic, high-demand destination riding on a strong economic and large population base. So not only does Canmore benefit from global visitors just starting to notice the Canadian Rockies but the local demand seems incredibly well positioned to continue to increase.
3. Favorable Regulations for Investors
Compared to neighboring destinations, Canmore takes a balanced and investor-friendly approach to legally zoned short-term rentals:
- Banff prohibits most vacation rentals outside of designated hotels
- Whistler and Vancouver have imposed new STR restrictions and taxes
- Canmore maintains clear zoning, permits, and municipal support for legally zoned STRs
That means investors in Canmore can operate with more clarity, more confidence, and better long-term value.
4. A Resilient Economy That Goes Beyond Tourism
Canmore isn’t just a destination — it’s a thriving community:
- Popular with remote workers, retirees, and second-home owners
- Home to Olympic and national athletes who train year-round
- Anchored by a strong base of local entrepreneurs, artists, adventurers and restaurateurs
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High-end dining, boutique shopping, and community events year-round. The high end "Aspen" like dining scene is just starting to take off! See our dining blogs for all the hot spots!
- Proximity to the Best of the Rest! Check out our table at the end of this blog highlighting Canmore's proximity to an endless amount of world class activities and scenic areas. This table is just the start!
This blend of lifestyle and tourism makes the town more resilient — and makes STR investments more sustainable across economic cycles.
5. The Bottom Line: A Market Built to Last
Whether you're seeking pure rental income, a lifestyle property, or a hybrid investment, Canmore offers a rare combination of:
- Year-round visitor demand
- Limited legal supply
- High occupancy, ADRs and strong Cap Rates
- Stable, pro-tourism regulations for legally zoned Visitor Accommodation
- Macro growth tailwinds from Alberta's population surge
- Easy access from a major international airport
In Part 2 of this series, we’ll dive into the financial side — including real-world return scenarios, cap rates, U.S based demand and why it could surge, as well as how Canmore stacks up against other premier mountain destinations across North America (Hint: Still very cheap relative to most US mountain towns!).
Considering an investment in Canmore?
Hydeaway Stay helps owners make the most of their short-term rental — with local knowledge, full-service management, and a boutique, luxury-focused approach. Our team of experts can provide far more detail than our blogs ever could! Plus we'll tell you why and where were buying ourselves!
So what are you waiting for, the opportunity Canmore provides won't last forever!
👉 Contact us today to learn more.
Canmore's Proximity to World Class Destinations!
Destination | Approx. Distance (km) | Estimated Drive Time |
---|---|---|
Canmore Nordic Centre | 5 km | 10 minutes |
Calgary Airport (YYC) | 120 km | 1 hour 15 minutes |
Lake Louise | 80 km | 55 minutes |
Sunshine Ski Hill | 40 km | 35–40 minutes |
Banff | 25 km | 20 minutes |
Kananaskis Village | 60 km | 45 minutes |
Nakiska Ski Area | 60 km | 45 minutes |
Pomeroy Kananaskis Nordic Spa | 60 km | 45 minutes |
Spray Lakes (Spray Lakes Reservoir) | 20–35 km | 30–45 minutes (depending on location) |
Mt Norquay Ski Hill | 30 km | 25 minutes |